Who We Are.

NIXCO is a global integrated communications consultancy specialising in strategic marketing and public relations for a wide spectrum of corporate, creative and government clients in the Australian and global film, television, arts and culture sectors. We create tailored communications that deliver maximum impact.

Led by company director Fiona Nix, our team are experts in finding audience, developing integrated marketing strategy, overseeing unit publicity, media relations, influencer marketing, campaign marketing, creative strategy, partnerships, promotions, red carpet and event publicity, local and global festival management as well as individual talent management.

You will find us on set capturing the content needed for a killer marketing campaign, in meetings developing strategy and planning, on the ground at film festivals,  in the studios and junket rooms talent handling, running the red carpet or working in partnership with marketing and PR teams to launch a show.

Our mission is to shape the future of our screen and creative industries through setting new standards of excellence and providing high-impact audience-focused marketing and PR solutions that benefit client partners, our employees and the whole community. It’s why media, distributors, streamers, producers, creative professionals and government agencies consistently work with us to get the job done, together. 

Meet The Team

Fiona Nix - Company Director

Fiona Nix has over 30 years’ experience in the entertainment and arts industry as a consultant, publicist and company director of NIXCo, which she established in 1998. She is a passionate supporter of the Australian film industry, devoting her time to providing strategic guidance to international and local film productions, emerging and established filmmakers, screen businesses and not-for-profit organisations.

Fiona is a committee member of The Natalie Miller Fellowship, a not-for-profit organisation that was established to recognise, nurture and inspire the next generation of female leaders in the Australian screen community and was on the Board of Directors of TROPFEST, the world’s largest short film festival.

Harriet Dixon-Smith - Managing Director

Harriet Dixon-Smith is a film marketer with 15 years' experience in film and TV public relations in Australia and the US.

Harriet develops and executes strategic communications campaigns for past and current clients including campaign, unit and corporate PR for theatrical, streaming and linear television businesses and international and local production companies.

Career highlights include managing the publicity campaigns for Australian films The Australian Dream, High Ground, Limbo, Hearts and Bones, 2040, The Daughter, Oddball, Red Dog: True Blue, Jasper Jones and Gurrumul; unit PR for The Fall Guy, Colin From Accounts, The Lost Flowers of Alice Hart, Anyone But You, Wolf Like Me, Nautilus, The Dry and Force of Nature; and publicity tours for international films The Hateful Eight with Quentin Tarantino, Samuel L. Jackson and Kurt Russell; Magic Mike XXL with Channing Tatum and Joe Manganiello; The Legend of Tarzan with Alexander Skarsgard; and Una with Ben Mendelsohn.

Previously, she worked for Roadshow Films, ID-PR, PMK*BNC, CBS Television and Hulu. She holds an M.A. in Strategic Public Relations from the University of Southern California and a Masters in Screen Business from the Australian Film, Television and Radio School.

Harriet has also produced two short films - The Stranger (2021, Dir. Jenny Hicks) and Cactus (2023, Dir. Milena Bennett).

Jillian Heggie - Communications Director

Jillian Heggie is a communications specialist with more than 20 years’ experience in the entertainment industry. 

Before working with NIXCO, Jillian was a Senior Account Manager at TM Publicity where she managed film release campaigns for films such as Lion and Ride Like A Girl for Transmission Films, as well as managing publicity tours for talent such as Jane Fonda, Al Gore, Kylie Minogue, Guy Pearce and Ai Wei Wei. Other clients included the Australian Directors Guild Awards, Paramount Pictures and the Moran Art Prize.

Prior to TM Publicity, Jillian was the National Publicity Manager for Hopscotch Films / eOne Australia for eight years where she spearhead the publicity campaigns for over 100 Australian and international titles such as The Sapphires, Mao’s Last Dancer, Blue Jasmine, Now You See Me and Bright Star. Key talent tours with Hopscotch /eOne included Jesse Eisenberg, Wim Wenders, Jean Pierre Jeunet, Cate Blanchett, Jane Campion, Daniel Bruhl, David Gulpilil and Stephan Elliott.

She started her communications career in her native Scotland where she worked in the media and marketing departments of the Edinburgh International Film Festival and the Edinburgh Festival Theatre.

Carly Lincoln - Senior Communications Manager (on maternity leave)

Carly is a communications professional with more than 10 years experience working in the entertainment industry both in Australia and London. She holds a Bachelor of Mass Communications.

Before returning to Australian soil, Carly served as Head of Press for Edinburgh International Film Festival and has worked across international consumer and corporate campaigns at the world’s leading film festivals including Berlinale, Cannes Film Festival, Venice International Film Festival, London Film Festival and Dubai International Film Festival. Her publicity experience has seen her contribute to premieres and tours including Agnès Varda’s Visage Village, John Woo’s Manhunt, Spike Lee’s Blackkklansman, Ben Affleck starrer The Accountant, Netflix’s The Crown S1 and S2, Ron Howard’s The Beatles Eight Days a Week - The Touring Years and Oliver Stone’s Snowden, among many others. 

Rosie Braye - Senior Communications Manager

Rosie Braye is a film communications and marketing specialist with over 12 years’ experience bringing engaging stories to Australian audiences.

As Senior Communications Manager at NIXCO, Rosie spearheads publicity campaigns and partnerships for film distributors, producers, premium SVOD platforms and arts clients, and works across unit publicity. She was previously National Publicity Manager at StudioCanal, one of the country's largest independent distributors and the local arm of one of Europe's leading film studios, where she led the theatrical publicity department and developed brand partnerships and promotions. Prior to this, in roles at independent distributors Entertainment One, Transmission Films and Hopscotch Films, Rosie developed extensive experience and deep insight into the distribution business working on theatrical and home entertainment titles across publicity, marketing and other departments.

Rosie served on the Dendy Short Film Awards and Film Advisory panels for Sydney Film Festival in 2013-2016 and as a judge for the ATOM Awards in 2014-2015. She is also an AACTA-nominated producer.

Kate Rooney - Communications Executive

Kate joined the NIXCO team in 2022 after graduating from Charles Sturt University with a Bachelor of Communications specialising in journalism. 

After working in a news journalism role in 2021, she pivoted to publicity to follow her passion for working in the entertainment media industry. 

As Communications Executive, she has had the privilege of managing publicity campaigns for The Zone of Interest, Robot Dreams, You’ll Never Find Me and Birdeater as well as numerous National Theatre Live theatrical releases. She has also contributed to publicity tours and premieres for Force of Nature: The Dry 2, C*A*U*G*H*T and Anyone But You

Elizabeth Noonan - Communications Coordinator

Elizabeth recently graduated a Bachelor of Arts/Advanced Studies (Media and Communications, French and Francophone Studies) from the University of Sydney. While studying, she completed an internship with NIXCO, and worked as an Account Coordinator at Havas Red in their consumer PR team. She has also worked as a Community Support Assistant for CPB Contractors. 

Elizabeth has embraced entertainment publicity as a way to combine her love for quality films with her studies. She loves nothing more than a trip to the movies and is eager to champion independent voices in cinema through her work.

“NIXCO is our first call on every film and TV show we make in Australia. They are amazing with talent and brilliant strategists in positioning projects for long-term success.”

Bruna Papandrea, Founder and CEO, MADE UP STORIES

“NIXCO have been an essential part of how Madman connect our films with audiences for over fifteen years. They have a unique mix of incredible experience, a deep understanding of every stage of the film process, and being truly collaborative. We look to them to compliment and add to our own skillsets and are continuously amazed by the ability in which they are able to deliver results, solve problems and be an absolute joy to work with. I learn from them every time we work together!”

Michael Matrenza, Head of Marketing, MADMAN ENTERTAINMENT

“Professionalism, perceptiveness, reliability and brilliant people skills have marked all our dealings with NIXCO. They are our go to publicists whether onset or in release, and I would like to work with Fiona and her team for the rest of my living days. No really - that's just how good they are!”

Liz Watts, Producer, ANIMAL KINGDOMSTATELESSTHE KING

"Without question, the finest unit publicity team in Australia/New Zealand is NIXCO. They are a world class group; on Hacksaw Ridge NIXCO handled our publicity on a difficult movie and generated all the behind the scenes assets that were needed once it came time for release. I would hire them for any movie I make in that part of the world and even on ones I do closer to home."

Bill Mechanic, CEO of Pandemonium Films and former chairman and CEO of Fox Filmed Entertainment

“NIXCO have been the wonderful publicists for Sculpture by the Sea in Sydney and Perth since 2009, assisting us with everything from the fun and excitement of celebrating the artists and their artworks and the public response, to the strategy behind anything of concern that needs to be carefully managed. NIXCO are a constant, they are part of the foundations behind every one of our exhibitions.”

David Handley, Founding & Artistic Director of SCULPTURE BY THE SEA

“Fiona and her team are not just a normal publicity team. Their passion and guidance begins in the early stages of prep – strategising not only how to handle day to day logistics of media, but how to encourage great support from the community surrounding the film. You sense that they don’t just love what they do but that they LOVE your movie – and act as creative and logistical partners throughout every stage. On PETER RABBIT, we felt so taken care of by Fiona and can’t wait to work with her again.”

Jodi Hildebrand, Producer, PETER RABBIT, PETER RABBIT 2: THE RUNAWAY

"Fiona Nix is hands down my longest-standing and closest confidant in the Australia film industry, including in her critical role as Deputy Chair on the TROPFEST Board. Fiona is a true veteran who is known and admired by anyone and everyone working in film and TV. Her company NIXCO has been my PR agency of choice for almost 20 years. Fiona and her incredible team are as good as it gets."

John Polson, Founder and Chairman of TROPFEST